• ISSN: 2010-023X (Print)
    • Abbreviated Title: Int. J. Trade, Economics and Financ.
    • Frequency: Quaterly
    • DOI: 10.18178/IJTEF
    • Editor-in-Chief: Prof.Tung-Zong (Donald) Chang
    • Managing Editor: Ms. Shira. W. Lu
    • Abstracting/ Indexing:  Crossref, Electronic Journals Library , EBSCO
    • E-mail: ijtef.editorial.office@gmail.com
HOME > Archive > 2021 > Volume 12 Number 1 (Feb. 2021) >
IJTEF 2021 Vol.12(1): 21-25 ISSN: 2010-023X
DOI: 10.18178/ijtef.2021.12.1.688

Study of Financial Behaviors Micro Small Medium Enterprise in Bandung, Indonesia

Maya Malinda, Asni Harianti, Miki Tjandra, Yolla Margaretha, and Andre Sunjaya

Abstract—This study has purpose to reveal financial literacy from micro small medium enterprise (MSME) entrepreneurs in Bandung, Indonesia. Divided by three locations, Bojongsoang, Sukajadi and other location in Bandung city. The purpose of this research is to convey MSME behavior of financial literate. Criteria of financial literate are person can understand and practice for financial management, saving/investing, insurance & estate planning, credit, shopping. The method for testing used in this paper build by O’Neill is through Financial Fitness Quiz (FFQ)The result from 276 participants Bojong Soang, Sukajadi and other locations In Bandung, have different results degree. The result for saving/investment, insurance and estate planning, credit, shopping dimension showed low score below 20 points. It has been proven that MSME entrepreneurs need personal financial planning training. This research has purpose for to increase financial literate and to improve positive financial behavior with education and apps program peSak Abdi.

Index Terms—Micro Small medium Enterprise (MSME), Bandung, financial apps peSak Abdi.

The authors are with the Universitas Kristen Maranatha, Jl Suria Sumantri No. 65, Bandung, Indonesia (e-mail: maya.malinda@eco.maranatha.edu, asni.harianti@eco.maranatha.edu, mikitjan@gmail.com, yolla.margaretha@eco.maranathe.edu, 1752092@eco.maranatha.edu).

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Cite: Maya Malinda, Asni Harianti, Miki Tjandra, Yolla Margaretha, and Andre Sunjaya, "Study of Financial Behaviors Micro Small Medium Enterprise in Bandung, Indonesia," International Journal of Trade, Economics and Finance vol.12, no.1, pp. 21-25, 2021.

Copyright © 2021 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).

 

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