doi: 10.7763/IJTEF.2011.V2.83
Automated Mechanism Design for B2B e-Commerce Models
W.K. Chong 1
,
E.M. Tadjouddine 2
,
M. Shafaghi 3
,
B.L. Tan 1
- 1 Department of Business, Economics and Management, Xi’an Jiaotong-Liverpool University, Suzhou, China.
- 2 Department of Computer Science and Software Engineering, Xi’an Jiaotong-Liverpool University, Suzhou, China.
- 3 School of Business, and Creative Technologies, The University of Bolton, Bolton, UK.
Abstract
Business-to-business electronic marketplaces (B2B e-Marketplaces) have been in the limelight since 1999 with the commercialisation of the Internet and subsequent “dot.com” boom [1]. Literature is indicative of the growth of the B2B sectors in all industries, and B2B e-Marketplace is one of the sectors that have witnessed a rapid increase. Consequently, the importance of developing the B2B e-Commerce Model for improved value chain in B2B exchanges is extremely important for SMEs to expose to the world marketplace. There are three research objectives (ROs) in this study; first (RO1) to critical review the concepts of the B2B e-Marketplace including their technologies, operations, business relationships and functionalities; second (RO2) to design an automated mechanism of B2B e-Marketplace for Small to Medium Sized Enterprises (SMEs); and third (RO3) to propose a conceptual B2B e-Commerce model for SMEs. The proposed model is constructed by the analytical findings obtained from the contemporary B2B e-Marketplace literature.
Keywords
- B2B
- e-Commerce;
- B2B
- e-Marketplace;
- SMEs
How to Cite
W.K. Chong, E.M. Tadjouddine, M. Shafaghi, and B.L. Tan, "Automated Mechanism Design for B2B e-Commerce Models," International Journal of Trade, Economics and Finance, vol. 2, no. 1, pp. 87-92, 2011. https://doi.org/10.7763/IJTEF.2011.V2.83
Copyright & License
Copyright © 2011 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).